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Maureen Kelly, CEO & Founder
Package Dimensions : 4.69 x 2.2 x 1.14 inches; 2.4 ounces
UPC : 846733045587
Manufacturer : tarte inc.
ASIN : B09HWMWJP4
Best Sellers Rank: #7,084 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #73 in Foundation Makeup
Customer Reviews: 4.4 4.4 out of 5 stars 1,714 ratings var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
8 reviews for tarte Amazonian clay 16-hour full coverage foundation – Matte Finish Foundation with Amazonian Clay & Vitamin E for Hydration & Smooth Looking Skin, Vegan & Cruelty Free
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$21.00

Casey Anderson –
Matte
This foundation is a powerhouse for those seeking long-lasting, full coverage. The Amazonian clay formula helps balance oily and dry areas, making it great for combination skin. It blends smoothly, covers imperfections without feeling heavy, and stays put through heat, humidity, and long days. The finish is matte but not flat—just natural and polished. Ideal for events, workdays, or anytime you want flawless skin that lasts.
Patricia L. Daum –
Perfect product for older skin
I was looking for a foundation for older skin. This goes on beautifully and lasts all day! It does not set into fine lines. A great size that lasts a long time. It doesn’t take much produce for great coverage. If you use a moisturizer or serum, it glides on. Not at all oily. Looks dewey over foundation. The color will be great for winter. I could use a shade warmer now. But it does blend extremely well and looks natural!
Lia –
Fantastic coverage
A little goes a long way. It really smooths and evens out skin tone with all day results. My new favorite foundation. Tarte is a great brand.
Julie –
Great product.
Love this stuff!!!! Goes on smooth. Color matches great. Lasts long.
Lacy –
Good coverage but very thick and pale
This is very thick and dry, it does have nice coverage but it’s just too much. I’ve been using it and then patting serum into the drier looking patches just so it doesn’t look cakey. I would not recommend for anyone with normal or dry skin. Whatever color you think you are go darker, it runs very light. Going back to Clinique but I will keep it for under eyes after applying eye cream!
Michael –
I love this foundation!
I am in love with this foundation. I’ve tried a lot of long wear foundations and they start out great and then begins to look clumpy after a few hours. Not only does it stay all day it’s much lighter and has amazing coverage. I did accidentally order too light a shade but nothing a little bronzer can’t fix.
angela d hoggan –
Smooth
The product is great! Smooth coverage and easy to blend. The color wasn’t a good match for my sk8n, but that has nothing to do with how well it works.
Bella N. –
Great foundation, horrible perfume smell.
I’m giving this 3 stars because of the smell. The product is great. One coat full -coverage and just what I wanted for a matte full- coverage foundation.But I don’t know why Tarte does this- even their Tape Face- the perfume smell is so strong it triggers my asthma. I can’t deal with it all day. It is SUCH a strong scent of 80 year old woman perfume. Like, who wants a scented foundation? Just make it normal. Come on, Tarte.